Dedicated to truly understanding your customers, products and markets, our Research + Customer Experience group operates as a full-service research firm, in-house. We can help create the right mix of research methodologies to provide the insight you’re looking for, offer a new perspective, and suggest the best direction for moving forward.

Fully Understand the Customer Perspective

Do you know the difference between what your customers say and do versus what they actually see and feel? We do. Our practice areas are centered around the customer, and our team is focused on developing high-value research projects that meet your business needs.

Precision Experience Lab

Our on-site Precision Experience Lab℠ was built with research in mind, from our focus on technology and functional layout to the extra perks that make observing a study more enjoyable. The space enables our team to provide unbiased, expert results.

  • Customizable rooms for observation, focus groups, product and usability testing
  • Remote and mobile options available – our wearable technology travels well

With over 2,100 square feet of dedicated customer research space, our lab allows clients to observe customer behavior in a state-of-the-art setting. Take the Virtual Tour or schedule a visit to our facility.

Custom Built, Never Prepackaged

Designed Around Your Budget and Time Constraints

Key Findings Include Detailed Actionable Solutions

An Award-Winning Customer Engagement Firm

Qualitative Insights can be Integrated with Analytics

In-Lab or In-Field Technology

Ready to have a precise dialogue with your customers?
Contact Us