Our 1:1 marketing strategies leverage the latest tools to seamlessly deliver the optimal message across multiple channels. Regardless of the platform, our expert associates help clients implement new technology, enhance current solutions and operate systems with day-to-day campaign management.
We maintain partnerships with several leaders in digital marketing:
With over 300 certifications across a variety of systems, our expertise is platform-agnostic. We work within client systems to optimize current technology through improved functionality and system integrations.
Managing over 2.5 billion emails annually, our campaigns drive traffic, increase conversion and improve the brand experience. With over 15 years of experience in providing email services across a variety of platforms, we offer a proven process for campaign management, quality assurance and deliverability. Services include:
Marketing Program & Goal Definition
Dynamic Content Strategy & Execution
Multi-Channel Campaign Management
Contact Management Strategy
Email Test Plan Creation & Management
Usability Testing & Optimization
Analytics & Insight
List Growth Strategy & Tactics
Creative Services & Consultation
Targeting Strategies & Techniques
Business Intelligence (BI) & Reporting
The lifecycle approach drives brand advocacy and improves conversion with highly personalized, consistent and timely communications. Sophisticated trigger campaigns can also be created for onboarding, cross-sell and retention initiatives.
We build digital marketing programs with messaging that speaks directly to customers and relates to the purchase path. Our experts can provide guidance, supplement client teams, or manage campaigns from start to finish.
Precision Dialogue has a proven framework for defining, enabling and deploying successful digital marketing initiatives:
Documents all project requirements, solution design and configuration
Configures program elements with creative, coding and scripting
Launches the campaign, after comprehensive proofing and testing
Reports engagement and performance, ensures deliverables are met