Tricia has nearly 10 years of marketing, Internet and strategic planning experience. She began her career at Bozell Advertising developing multi-media plans and managing all media transactions for a variety business-to-business clients including: Parker Hannifin, Ernst & Young and TRW. Later, Tricia moved in to the account service division of Bozell where she was responsible for developing marketing strategies; managing the execution of marketing plans and managing the day-to-day operation for several divisions of Dow Chemical, including their Building Product and Floral & Craft markets.
Prior to joining Precision Dialogue, Tricia was a Project Manager with FutureNext Consulting's eCommerce and eStrategy Practice. She coordinated all marketing, creative and technical elements of several business to business projects for Eaton Corporation, GE Lighting and MTD Products.
Currently, Tricia leads the Search Engine Marketing practice. She also assists with new business development and list acquisition.