12/1/2008




Precision Dialogue launches Dialogue Builder

E-channel marketing firm delivers content management tool set

 
Cleveland, Ohio; December 14, 2004 – The web and e-channel marketing firm Precision Dialogue LLC announced today the launch of a suite of content management solutions that maintain the right balance of ease-of-use and sophistication to help organizations create, deliver and track personalized emails, web sites, surveys and presentations.
 
The tool set, called Dialogue Builder, can help organizations of any size. The applications are designed for non-technical and technical users alike, allowing users to control the content creation of each project and/or campaign and analyze the results of those campaigns.

The new solutions enable Precision Dialogue’s clients to:
 
  • Maintain brand integrity in every communication
  • Share access to accurate customer data across the enterprise without relinquishing control
  • Analyze that data across the different channels of communication.
  • Remain fully compliant with all email legislation
  • Enable their sales force to manage the communication process while you manage messaging and branding
 “With our Dialogue Builder, users have the flexibility of maintaining their own content with the peace of mind that their organization’s branding, legal compliance and customer data will remain intact.” Dan Rose, Partner of Precision Dialogue.
 
There are four main products within Dialogue Builder, and specific add-ons are available with each dialogue:
 
  • Email Dialogue – This email solution enables small and mid-size organizations to create brand compliant email campaigns, customize content, manage lists, run tests, deliver messages and analyze reporting. The ASP model requires no HTML experience, and is accessed from the user’s desktop via a web browser. Email templates include: newsletters, promotional offers, mass communications, employee bulletins and event invitations.
  • Web Dialogue – The web site development solution allows customers to create and manage their own content through a user-friendly interface. This ASP model requires no HTML experience, and is accessed from the user’s desktop via a web browser. Web page templates can be customized to meet a company’s marketing and branding needs. Administrative and user management rights can also be customized to enhance current workflow. Page templates include (but are not restricted to): Home page, Press release, Corporate information, Contact form, Event listing, Job listing form, Newsletter, Feature Story, Calendar, Survey, FAQ, Photo Gallery, Locations, Product page, Product detail page, and Library.
  • Survey Dialogue – The customizable survey content management tool allows users to add a survey to an email or web site easily and allow participants to view results real time. Module allows for true/false questions as well as multiple selections.

Presentation Dialogue - Whether users are dynamically assembling printed material or a PowerPoint, this module will help create a consistent brand message and maintain control over content across the organization. This module gives users the ability to assemble presentation materials with pre-approved documents and PowerPoints. It will also allow for the customization of certain pre-defined content areas to allow for maximum personalization.

Contact Us
Precision Dialogue
The Bridge Building
18500 Lake Road, Suite A
Rocky River, Ohio 44116

Phone: 440.331.1688
Fax: 440.331.1699
info@precisiondialogue.com