Wednesday, Dec. 10, 11:30am EDT
Using Social Listening Data to Inform Your Customer Engagement
Social media has become an essential way to discover important insights about your customers and prospects. Learn how this data can be used to inform your overall brand and content strategy – from the way you name your products to how you execute customer service. This webinar will review social listening data at the aggregated, segmented and individual level and how analysis of this data can result in more meaningful engagement with consumers.
Join us on December 10th as Precision Dialogue's Director of Inbound Marketing, Laura Cameron, presents on social media insights that inform communication between brands and their customers. Discussion points include a review of the types of social data that provide qualitative feedback, how to best analyze this data and make it actionable, and the power of integration with other data sources.